A pharmaceutical company, which manufactures, distributes, and promotes its brands in 75 countries worldwide needs a solution to manage promotional and institutional media, with a process for checking and approving packaging items for its products right through to the publication of a final proof for the printer (subcontractor).
Multiplication of packaging and advertising items, with local and regional constraints to be respected, and management of multiple versions following changes in local and international regulations.
A single platform is needed to centralize the management of packaging, training, and advertising items and a system supporting the different languages and typographies required.
An application to manage and control the verification and approval workflow for :
- Various packaging items (boxes, leaflets, labels, etc.)
- Training for healthcare professionals
- Advertising aimed at healthcare professionals
Management by regulatory affairs through an approval system (multi-level workflow), right up to the creation of a ready-to-print (RTP) for the subcontractor when necessary.
The customer and end-users contributed to developing and enhancing the solution, which meets compliance requirements, manages user access, and ensures data integrity.
An application that saves users 20% time in approving packaging items, thanks to the centralization of all elements on a single platform.
- Access management for all users
- Management of mandatory data entry
- Control of the approval process with electronic signature
- Audit trail for tracking modifications
- Version control for packaging items and promotional materials
- Creation of publication in 1 click
- Subcontractor management
- Simplified training follow-up for healthcare professionals.
- Simplified international regulatory affairs collaboration using a single platform.
- Reduced time in the validation process for promotional materials by 30 %.
The solution was implemented over eight (8) weeks, with an initial workshop and four (4) sprints. The customer had access to the application between sprints to test it and request changes according to usage and requirements.
Artworks management
Artwork management simplifies and accelerates the validation of packaging items, advertising, and training for healthcare professionals by centralizing decisions on a single platform.
Key features:
- Workflow
- Electronic signature
- Versioning
- Audit trail